Oct. 14, 2014

$25M Gift Brings New Name to U Children's Hospital

THE WASHINGTON TIMES -- The University of Minnesota's children's hospital is getting a new name, thanks to a multi-million dollar gift.

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Rose McKinney is remarkable at leading strategic branding processes. She brings great thoughtfulness and credibility to the table and always keeps an eye on how to create greater buy in. She and her team led a thorough process that included communication audits, key stakeholder interviews, and more.

Camie Melton Hanily
Former communications director
Eden Prairie Schools