March 12, 2015

Agency Pulls All Nighter For Nonprofit Rebrand: StoneArch's "RedEye Rebrand" Challenge Helped Kick Off the All-Night, Pro Bono Marketing Trend

TWIN CITIES BUSINESS -- In the nonprofit world, branding is a cumbersome task -- it involves countless meetings, approvals that need to work their way up the bureaucratic ladder and cost a hefty amount in a notoriously cash-strapped field.

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"Rose took the time to speak in front of hundreds of Greater Minnesota business leaders at the Anderson Center's Speakers Forum in St. Cloud. It was so great having her share insights about reputation management with us. She was very well received, and her message got a lot of people thinking about how to live up to their brands’ promises!"

Eric Jungels
Communications Director
Anderson Center

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