Oct. 25, 2015

A Look at the People Behind the Numbers in Area Business: Diane Utzman-O'Neill, Medifast

STAR TRIBUNE -- Diane Utzman-O'Neill, vice president of marketing for Medifast franchisee Minnesota Weight Control Centers Inc., is emphasizing wellness as a benefit of weight loss to help drive growth for the company, which operates eight locations in Minnesota and Wisconsin.

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“Rose and her team have done a wonderful job on our 'Brand Refresh.' Rose and the PineappleRM team took the time to understand our brand and used a creative and thoughtful approach to developing our new messaging. For me, it is all about a fresh approach and perspective, and they delivered!"

Al Lampe
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