March 14, 2017

Why So Many New Products Fail (and It's Not the Product)

AMERICAN BUSINESS JOURNALS -- In an interview with CNBC, Inge Thulin, President and CEO of 3M, projected that 40 percent of 3M's revenue in 2017 would come from products that did not exist five years ago. In some innovation circles, it is suggested that to be considered an innovative company, at least one-third of a company's revenues should come from products developed within the last three years. 

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"Rose took the time to speak in front of hundreds of Greater Minnesota business leaders at the Anderson Center's Speakers Forum in St. Cloud. It was so great having her share insights about reputation management with us. She was very well received, and her message got a lot of people thinking about how to live up to their brands’ promises!"

Eric Jungels
Communications Director
Anderson Center

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