March 14, 2017

Why So Many New Products Fail (and It's Not the Product)

MINNEAPOLIS/ST PAUL BUSINESS JOURNAL -- In an interview with CNBC, Inge Thulin, President and CEO of 3M, projected that 40 percent of 3M's revenue in 2017 would come from products that did not exist five years ago. In some innovation circles, it is suggested that to be considered an innovative company, at least one-third of a company's revenues should come from products developed within the last three years.

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